A couple of months ago I started a Youtube channel with my good friend Bruno. We call it the Bruno and Locky channel 🙂
We both work at Ninja Kiwi, a New Zealand based mobile games company, and our focus is on creating video content around the Ninja Kiwi game Bloons TD Battles (TD stands for Tower Defense). Our channel showcases games against notable players in the community, and also tips, tricks and tutorials for players who want to improve their strategy.
It took a full month for us to reach just 100 subscribers, but interestingly the growth has become a little more exponential over the past couple of weeks, pushing us up to over 650 subscribers. I strongly suspect we will reach 1000 by Christmas.
This is obviously still very small, but you have to start somewhere 🙂 The goal I am chasing currently is to reach half a million subscribers by this time next year.
It’s extremely rewarding doing the video production, but there is a lot more work involved than I initially realised. And a sizeable investment of both time and money!
Equipment and software that was purchased to run the stream includes the following:
- Rode Podcaster microphone
- Logitech 1080p c930e Webcam
- Green screen
- Basic studio lighting kit
- Wirecast streaming software (we’ve had problems with this and are currently using Open Broadcaster, which is free)
- Screenflow for recoding (different from streaming live, as above)
I’ve also found that you do need a pretty high spec computer to cope with streaming. An old rig of my brothers that he left with me when he went to Europe is doing the trick for the moment. It’s probably 4 years old, Core i7, 6 GB of RAM. This machine is coping with the stream quality settings reduced slightly below where we’d like them, but I’ve realised to do this properly, stream in 1080p at a reasonably high bitrate, we probably need a more powerful computer. That’s next on my list!
We started with offline video recording and then uploading to YouTube, but have moved more into streaming live on Youtube Gaming. The wonderful thing about Youtube Gaming is that any live stream you do is automatically added to your Youtube Channel as a video after you finish streaming. You do lose the ability to edit your videos to perfection before uploading, but it takes a lot of the grunt work out as well.
Also, anyone subscribing to your Youtube Gaming channel is subscribed to your main Youtube channel, and Youtube gaming has the same revenue model as Youtube, so if your channel grows to a reasonable size you can earn a share of the ads that show before/during/after your stream. We’re not at the point where we are worrying about earning money from our work yet, but if the channel grows I think Youtube Gaming is an excellent way to stream and compliment your main Youtube channel.
I do really like Twitch as a platform, but I think Youtube Gaming’s integration with the rest of Youtube makes it the streaming platform of choice, at least in my opinion.
The last thing I wanted to share on the subject of the work being rewarding is that it is absolutely amazing interacting with all the kids who watch our videos, especially the live stream. When you are streaming live there is a real-time chat, and you can interact with all your viewers. They really are an amazing audience, so appreciative of the work we do.
Thank you to all our viewers 🙂